After 15 years of selecting the best short films, Vimeo provides insight into what constitutes a coveted staff pick.
The streaming platform aimed at emerging filmmakers has launched a Generation Vimeo campaign to mark the site’s 15th anniversary. Staff Pick Best of the Year award-winning director Danae Gosset directs a short film inspired by the video “A Brief History of Baldessari” by Henry Joost and Ariel Schulman to share a behind-the-scenes look at the Staff Picks selection process. Ben Sinclair, co-creator of “High Maintenance,” provides the voiceover for the video, returning to Vimeo, where the HBO series originated. Watch the video below.
Founded in 2008, Vimeo’s Staff Pick program has honored filmmakers like Josh and Benny Safdie and “Aftersun” director Charlotte Wells. Emerging filmmakers Laurel Parmet and Scott Lazer are also featured in the video below celebrating the Staff Picks process.
The Staff Pick badge differentiates the many Vimeo videos, highlighting a notable project on the site. Curators Ina Pira and Meghan Oretsky further explained the selection process for the Staff Pick honors, which are selected daily. The program was founded in 2008 by Blake Whitman and Dalas Verdugo and is now run by conservatives. Currently, the channel has over 15,000 videos, followed by over 1.4 million Vimeo users worldwide.
“People who worked at Vimeo at the time realized they were seeing incredible work put online, and they wanted to celebrate and encourage that,” Pira said in a press release. “We don’t select films because we think they’ll go viral or because we think the filmmaker is responding to a trend. We simply select films based on the quality of the project they share with us.
The four pillars of selecting a Staff Pick include originality, exceptional craftsmanship, engaging storytelling, and diverse perspectives for videos.
“I think these principles can be useful reference points for filmmakers,” Pira said. “But I think art is about generating that ineffable feeling or reaction, and that’s what makes good work stand out to us.”
Watch the full video below for more information on the Inside the Vimeo Staff Picks.